CPG Teams: Analyze Trade Promotion ROI and Protect Margin
Isotopes AI | aidnn helps CPG teams turn fragmented TPM, ERP, and POS data into verified CPG analytics in minutes, not weeks.
Gross Margin Analysis
Analyze gross margin changes by reconciling pricing, ERP, and logistics data across CPG systems.
How It Works
What CPG Teams Use aidnn For
Turn fragmented CPG, retail, and trade data into verified analytics for faster commercial decisions
Trade Promotion ROI Analytics
Measure incremental lift and trade promotion ROI by reconciling promotional, shipment, and syndicated retail data.
Deduction and Trade Claim Analytics
Identify deductions and trade claims by reconciling retailer POS, shipment, and distribution data.
Joint Business Planning Analytics
Build retailer scorecards by reconciling sales, inventory, and performance data for faster joint business planning.
The Problem
Consumer Packaged Goods Data Lives Everywhere
CPG data lives across syndicated providers, internal systems, and every retailer's portal. aidnn is built to reconcile it.
From Nielsen, Circana, and IRI extracts to SAP shipment data and retailer scorecards from every customer, your data lives across systems that don't speak the same language — which makes verifying answers nearly impossible for most LLMs.
Syndicated, shipment, and trade promotion systems don't connect, forcing manual reconciliation across every category review.
Joining data across Nielsen/Circana, SAP, trade promotion management, and retailer portals takes weeks.
Analytics are slow, error-prone, and sensitive pricing and promo data can't leave your environment.
The Intelligence Layer Behind Better CPG Decisions
NeoCortex, the intelligence layer behind Isotopes AI | aidnn, transforms fragmented CPG data into trusted intelligence for AI-powered CPG analytics. By reconciling retail, shipment, trade promotion, ERP, and TPM data, NeoCortex helps CPG teams measure promotion ROI, identify distribution gaps, and make faster decisions with traceable AI reasoning.
From Messy Data to Clear Decisions
aidnn deploys a team of specialized agents, not a single model, built to handle the complexity of multi-source finance data with full transparency at every step.
